Welcome…

If you are “wrestling” with the following questions about your business…

  • How can we can narrow our focus to be more profitable?
  • How do we ensure that our core message is being communicated?
  • How can we package our solutions to be more attractive to our clients?
  • Our marketing materials seem so bland…what can we do about it?
  • How do we keep our sales pipeline filled?
  • What do we do to keep pace with the Internet?
  • How do we maintain consistency with our marketing efforts?

AND…are not satisfied with those answers or…don’t know the answers…then you have come to the “right place!”

  • We are a coaching and consulting business dedicated to the emerging business looking to “get to the next level.” 
  •  Our mission is to help you “design, build, and, if necessary, repair or refresh” your Sales & Marketing System.   
  • We serve experienced business executives who know the importance of sales and marketing, but have not implemented a complete sales and marketing system to ensure definable, repeatable success. 

  • We engage the most creative, dynamic, proven method for small businesses in the industry–Duct Tape Marketing–to elevate businesses to that “next level!”

OUR “IDEAL” CLIENTS… 

 

“DEMOGRAPHICS”

  • “OWNER-INVOLVED” BUSINESS
  • 3+ YEARS IN BUSINESS
  • $500K - $2.5M SALES REVENUE
  • 5 - 15 EMPLOYEES
  • DESIRE for “2X GROWTH”
  • CHICAGOLAND-BASED  
  • “TECHNOLOGY-CENTRIC” FIRMS
  • B2B CLIENT BASE

“PSYCHOGRAPHICS”

  • “Reached the point” where it can no longer grow organically simply by “word of mouth,” but needs a systematic, executable, actionable process in place to sustain and accelerate growth. 
  • Does not yet have a full-time Marketing Director or Strategic Marketing Executive in place. 
  • Executive Team values marketing, but does not have the “time, energy or desire” to be fully engaged in the sales and marketing process.
  • Proudly claim that you are a “technician of some kind” and simply do not like “the whole marketing thing” but know you need it!

“KEY MOTIVATORS”    

  • Need for repeatable Sales and Marketing System.
  • “Tired” of depending upon manufacturers to provide and/or lead sales and marketing initiatives.
  • Conveying solutions in terms the novice can understand and fully realize their impact on the business.
  • Frustrated with “yet one more slick” print/brochure campaign and mailing.